6min chapter

The Andrew Faris Podcast cover image

Ugly Ads Work. Trust Barry Hott (And Me).

The Andrew Faris Podcast

CHAPTER

Authenticity and Authority in Communication

Exploring the importance of delivering a strong message in ads, even if they may not be visually appealing, focusing on the content rather than the style. The chapter also touches on creating 'ugly ads' templates and emphasizes the need to enhance messaging skills for effective communication.

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