Is There a Bell Curve of Adoption of Data and Analytics?

I think clients across the board are smarter and savvier than they were, you know, five, six, seven years ago. I'm not telling stories or tales out of school here. The ones I've worked with recently have really impressed me with how savvy they are. Everybody knows like the New England Patriots are very data driven. And it all comes from their core like,. you know, cardboard business. So that doesn't surprise me. But by and large, where do you think we are on the bell curve of adoption of data and analytics?