MEDDPICC Master Class with David Weiss
Outbound Squad
00:00
Cold Email Is a Tough Game Right Now
I recorded an episode with Will Barron over at the Salesman podcast on the HubSpot podcast network called successful cold email trends for 2022. What they're doing is they're having you fill it out and then they're ranking you against every other vendor. They sent the RFP to this is almost like a reverse RFP. You're going to that with a list of feature functions that you do really, really well in written in such a way that it differentiates you.
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