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#407: How to Design Transformative Customer Experiences Using Business Storytelling

Business of Story

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How to Use Reflection to Create Wellbeing

I worked with Oprah and her team when I was at Weight Watchers. And leading up to the final days before the pandemic, we did a multi-city tour with Oprah at the helm. The core of the experience was reflection. People who reflect regularly rate all of their life systems higher than those who don't. So it's very much related to this idea of personal narrative.

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