How to Ship a v Two Pricing Change in a Production Product

It's very, very easy to go around in circles, debating theoretically. And this is a place where i think it's so important to get out an experiment and try stuff. I first experimented with the hundred dollars a year price in one of the early news letters. We weren't ready to charge anything,. But i just said, hay, weno, were thinking about professional price, and we're thinking about this level. Give me your reaction. Giveme your honest reaction. Let's do a split test. Let's see who buys it. Let's see, are they happy about buying it? How do they respond? What do they expect? Does this make sense?