12min chapter

Safety FM with Jay Allen cover image

Drew Rae

Safety FM with Jay Allen

CHAPTER

Navigating Safety Targets and Organizational Change

This chapter explores the complexities of safety targets like zero harm, target zero, and vision zero, questioning the distinctions and efficacy of these terms. It emphasizes the need for empirical evidence and shifts in daily practices over simply adopting safety branding exercises. The conversation also delves into the challenges of organizational change, messaging consistency, and the disconnect between stated commitments to 'zero harm' and actual practices within companies.

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