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Communicating Community Value with Erica Kuhl and Brian Oblinger of In Before The Lock

The Community Experience

CHAPTER

The Hard Truths of Podcasting

In before the lock is a phrase that if you've been on forums, you know, back in like the 90s and the early 2000s. When a topic or a discussion is completely off the rails and about to be locked by a moderator, people will pop in the discussion and say, in before the lock. That's just their way of getting a free post essentially. And we just wanted something that our audience owned and felt like was kind of a funny callback to the, the forums of, of the old days. Of yesteryear community 1.0. The equivalent is the people who post first on social media,. which I'm not saying social media is community. It is

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