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19min chapter
[PipeGen Live] Bad Messaging: The unsexy reason why outbound doesn't work for you
Outbound Squad
Intro
This chapter delves into the key principles of effective messaging in outbound sales, particularly during cold calls. It promotes a customer-centric approach that prioritizes quality conversation dynamics to enhance engagement and counter skepticism towards sales pitches.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode