13min chapter

Mobile Dev Memo Podcast cover image

Season 3, Episode 7: The evolving eCommerce advertising landscape (with Rishabh Jain)

Mobile Dev Memo Podcast

CHAPTER

Implications of Third-Party Cookie Deprecation on Retail and E-commerce

Exploring the effects of third-party cookie deprecation on retail and e-commerce, discussing historical precedents of Safari's ITP and Apple's ATT. Predicting a move towards meta and search ads amidst challenges faced by publishers and advertisers in adapting to first-party cookie limitations.

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