3min chapter

Hidden Brain cover image

When You Need It To Be True

Hidden Brain

CHAPTER

Dorothy Martin and Her Followers

The theory of cognitive dissonance predicted that, faced with unwelcome facts, the believers would come up with rationalizations. In dorothy martin and her followers, leon festinger saw a perfect real life experiment to test this theory. The seekers had plenty of company in their fascination with aliens and u f os. Many quit their jobs, actively distance themselves from their loved ones and drastically change their life styles.

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