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24min chapter
A Brutally Honest Conversation with Smosh
The Colin and Samir Show
Diversifying a Platform or Brand
This chapter explores the challenges and decisions involved in diversifying a platform or brand. The speakers discuss the two paths of radical simplification or expansion, share advice on trust and care, and mention the pressure to launch new channels and products. They emphasize the importance of trying new things, developing long-lasting formats, and platforming new talent.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode