2Bobs—with David C. Baker and Blair Enns cover image

Positioning Cheats

2Bobs—with David C. Baker and Blair Enns

00:00

How to Sell on How You Do What You Do

David Baker: Positioning is supposed to be effective at the front end of the funnel. But it can be a hack sometimes when it is tied to something we talked about earlier, which is having a point of view or perspective. Blair ends of win without pitching sales training and coaching program for creative entrepreneurs. If you find this podcast helpful, please help us by telling a friend and rating us on iTunes.

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