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4min chapter
How to Think Big with David Friedberg, Founder of Cana
My First Million
The Difference Between Taste and Flavor
Gui, i'l tik: There's a difference between taste and flavor. A taste is how you psychologically, or how your brain interprets and finds that appealing. Brands no longer are static. It's not just a logo. So there's avidio or some audio that comes through as you're trying stuff trough the device. Our chemistry team prints beverages. We take the best in the market for that category. And we have a sensory panel where we bring in consumers dey, blind taste, and we score stuff,. Then we get iterative feedback on what's working, what's not.
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