187. Robert Cialdini — Influence: The Psychology of Persuasion
The Michael Shermer Show
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Is There a Good Side to This?
Bob Greene: Good people can use these influencing principles too. You know, make the world a better place, but also bad people use tem i was thinking about this when i had david buss on the podcast last week. He has a new book on why men, when men, men behave badly, but also why. And so he has this crazy story in the book about how to escalate a relationship quickly to sex with with women. Nd, i'm glad to do that. Well, so ill soe one, o, before we go through the seven principles. I think it's an ethical n thing to do, because none of us invent ideas from out of whole cloth.
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