The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

HOW THIS TOP SALES REP USES CREATIVITY TO CLOSE HUGE B2B DEALS

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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The Importance of Asking the Right Questions

This chapter discusses the importance of asking the right questions in sales meetings and not wasting time. It emphasizes the need to ask tough questions, gather information about executives, and observe successful salespeople for learning. The speakers also mention the challenge of being the person who can ask for a meeting but struggles with what to say during it.

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