The Power of Content Curation in Building an Online Following

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This chapter explores the distinction between content curation and content creation in the context of establishing a strong online presence. The speaker shares insights on using platforms like LinkedIn to filter and share valuable marketing content, demonstrating that original content is not the only path to a successful personal brand.

Creating your personal brand isn’t as hard as you might think.

Are you caught up worrying about how you’re going to come up with that endless original content? Well knock it off because TBH, you’re not going to need as much of it as you might think.

In this Bathroom Break, I’m chatting with Jay about how I built Marketing Millennials to over 1M+ followers and revealing the secret sauce to Marketing Millennials’ success. What role did content curation play in my rise to the top? Honestly… it’s way more than you might think.

Seriously, these secrets shouldn’t be gatekept any longer– I want all of my Marketing Besties to replicate my success. Now, get out there and start posting because I seriously can’t wait to see you at the top of the algorithm one day. 😉

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:

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