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Growing Revenue: Perspectives from Investors

Revenue Builders

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The Importance of Sales Process and Foundation

Niraj: The art of sales is more important than it was a few years ago. Niraj also looks at companies growing revenues above or below 30% in the next 12 months. He says there's four different zones within the world of 40 that could be growing, but are not free cash flow positive. "It's one of the most elegant ways to think about the trade-off between growth and even to profit," he says.

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