2min chapter

Dwarkesh Podcast cover image

Andy Matuschak - Self-Teaching, Spaced Repetition, & Why Books Don’t Work

Dwarkesh Podcast

CHAPTER

How to Market Your Work Effectively

Gorin is an interesting example, because there's a simpler failure mode. I still routinely run into people who will tell me like, Oh, I've really liked your work for a while. I didn't know you had a Patreon. And that's kind of like a simple failure of a certain kind of marketing on my part. Gorin actually has this even worse. Like, he can go to his Kickstarter page and he actually makes public his revenue. He makes on patronage, like a tiny fraction of what I do. So the fact that they aren't converting into patrons, I think is mostly a matter of like the way that he talks about it and how that he presents it

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