What Content Works: Be Specific, Solve Problems, Be Better Than Others

Welcome to our series Better Your Business With Ben.

In this episode Ben Lalez  and DJ discuss social media strategy for real estate agents sharing tips on how to get started with video and podcast content. Ben also talks about his personal social media journey and the correlation between video content and sales growth. Next, Ben shares content creation tips focusing on finding your brand and target audience. Bel also discusses unexpected benefits of social media like recruiting opportunities and building professional networks. Last, Ben shares practical advice for beginners emphasizing on the importance of starting small and improving over time but being consistent.

If you’d prefer to watch this interview, click here to view on YouTube! 

Ben Lalez can be reached at 312.789.4054 and ben.lalez@compass.com.

This episode is brought to you by Real Geeks and Courted.io.