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Brian Lawrence - What to do if you're new (and if you're not)

Wedding Business Solutions

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Enhancing User Experience and Specialization on Wedding Vendor Websites

The chapter covers the importance of having specific event pages on wedding vendor websites to enhance user experience and showcase specialization. It discusses structuring the website for better conversion rates, presenting services and pricing effectively, defining a niche for targeting specific audiences, and utilizing networking strategies to grow the business in the wedding industry.

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