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7min chapter
Best of: How influencers can shape the coming election
The Briefing
The Rise of Influencers in Politics
This chapter examines the growing role of social media influencers in shaping political discourse as Australia approaches the 2025 election, particularly with a younger voter base. It discusses the need for politicians to adapt their communication strategies, utilizing platforms like TikTok and Instagram to engage authentically with millennials and Gen Zs.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode