In this episode of "Do THIS, Not That" podcast, host Jay Schwedelson discusses the latest trends in marketing, business, and social media, with a focus on the growing importance of short-form video across platforms, along with some comments on recent news and entertainment.
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Best Moments
(00:10) Google's new "short videos" tab rollout and its significance for marketers
(00:49) Why YouTube Shorts is exploding and the importance of creating short-form videos
(01:05) Update on TikTok's deal with Oracle to remain in the US
(01:35) LinkedIn removing the video tab while actually increasing its focus on video content
(02:53) 23andMe filing for bankruptcy and reflections on the company's timing in the market
(03:35) Concerning research about stereotypical portrayal of women in advertising
(05:04) Review of two disturbing Hulu docuseries: "Good American Family" and "Devil in the Family"
(07:01) Announcement about Guru Conference registration opening on Thursday
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