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#214 MrBeast’s Feastables Brand Signs Multi-Million-Dollar Sponsorship Deal With The Charlotte Hornets & The Rise Of Creator Brands In Sports
The Joe Pomp Show
The Rise of Creator-Brand Sponsorship in Sports
Exploring the groundbreaking partnership between Feastables and the Charlotte Hornets, marking the first creator-led brand to secure a sponsorship deal with the NBA. The chapter delves into the branding opportunities on jerseys and within the Hornets' arena, aiming to draw new fans to the team.
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