12min chapter

The Investor's Guide to China cover image

The Investor's Guide to China: Chinese e-commerce goes global (#34)

The Investor's Guide to China

CHAPTER

Navigating Chinese E-Commerce and Southeast Asia

This chapter explores the current landscape of Chinese e-commerce companies, analyzing their market valuations amid geopolitical challenges and innovative strategies. It highlights the growth of e-commerce in Southeast Asia, discussing the impact of Chinese technology and the challenges posed by diverse regulations. The chapter also examines the successes of Chinese platforms in North America, showcasing their effective user acquisition strategies.

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