
Masters of MEDDICC - John McMahon - The GOAT - Greatest Sales Leader of All Time - Episode #5
MASTERS OF MEDDICC
The Importance of Persistence and Heart in Sales
This chapter explores the significance of persistence, desire, and heart in the sales industry. It discusses the hiring process and the pattern of success observed in former recruiters who possess these qualities. The conversation also examines whether these attributes can be learned or if individuals naturally gravitate towards sales roles.
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