Trigger Strategy is now Tentacles cover image

101: What's NOT emergent?

Trigger Strategy is now Tentacles

00:00

Embracing Complexity in Conversion Strategies

This chapter delves into the limitations of traditional A/B testing and advocates for a more complex approach to conversion rate optimization. It emphasizes the importance of experimentation and learning from failures, encouraging a broader range of testing strategies to uncover effective design interventions.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app