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S2E41: How to adopt a CRO mindset for life optimization with Ruben de Boer

Experiment Nation: The Podcast

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How to Build New Habits

To build new habits, you have a Q, a craving, a response. Craving is pairing something we want with something we have to do. Anticipation for the reward is even a bigger motivation than the reward itself. So social reinforcements, a good thing. And having a girlfriend to physically kick you out of bed. Luckily, she never had to do it. But if I snooze too long, then she will certainly will.

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