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Before You Speak, They’ve Already Judged You — Here’s What to Do About It

Negotiate Anything

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The Impact of Presence on Persuasion in Negotiation

This chapter emphasizes the importance of physical presence in effective communication and negotiation, highlighting how demeanor can impact the perception of one's words. It also discusses the alignment of reputation with one's presence to ensure credibility and explores the crucial role of non-verbal cues in leaving lasting impressions.

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