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10min chapter
Mastering Performance Marketing: Latest Trends and Insights
The Digital Marketing Podcast
Importance of Performance Marketing and Brand Control in Advertising
This chapter emphasizes the significance of performance marketing in advertising campaigns, discussing the necessity for businesses to invest in advertising to expand their reach. It also explores the challenges of maintaining brand control in platforms like TikTok and LinkedIn, alongside insights on recent changes in LinkedIn and the evolution of social media platforms for marketing purposes.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode