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2min chapter
6 Ways to Rethink Your Content Business (429)
Content Inc. - The Podcast
Introduction
This chapter emphasizes the need for content creators and entrepreneurs to have an exit plan. It discusses the low percentage of individuals who currently have one and highlights the benefits of setting goals and regularly reviewing them. The hosts share their personal experience of creating an exit plan in 2008 and explain how it guided their business decisions over time.
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