Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast cover image

How Webflow found product-market fit: Bryant Chou on the no-code movement

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast

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Journey to Product-Market Fit and Beyond for Webflow

The chapter follows Webflow's path in navigating the challenges of existing solutions and developing a visual coding platform that bridges the gap between designers and developers. From initial skepticism to recognition in the no-code movement, the chapter details early strategic decisions, key milestones like the Y Combinator program, and rapid product development in response to customer feedback. It also explores the evolution of target customers, growth strategies, roles, and the company's unique approach to finding product-market fit without traditional experiments.

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