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The early user research playbook for founders — Jeanette Mellinger’s expert advice for validating your idea with high-quality interviews

In Depth

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The Top Cooking Issues for a Faster Heating Pan

A faster heating pan could be a big selling point for some chefs. To find out who the right target chef is, start with psychographics and demographics. Then try five interviews with the first type to see how that goes. And we'll do five interviews with similar questions for group B,.

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