S18E20: Chase Sapphire Reserve Fee Hike: Smart Strategy or Customer Risk? (Market Outsiders: June 17, 2025)
Strategy Simplified
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Chase Sapphire Reserve Fee Increase: Worth It?
This chapter explores the recent 45% increase in the annual fee for the Chase Sapphire Reserve card, now at $795, while examining new benefits that aim to justify the cost. The discussion reveals insights on user behavior, loyalty impacts, and the potential strategic motivations behind the fee hike.
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