In this episode of Owned and Operated, John Wilson sits down with Chad Peterman, president of Peterman Brothers, to dive deep into what it takes to scale a home service company to nine figures.
Chad shares how he and his team grew Peterman Brothers from $20M to $100M, expanding across multiple Midwest markets while navigating the challenges of recruitment, infrastructure, and market entry. From pooling install labor to centralizing processes and managing service lines, Chad breaks down the systems that allowed Peterman Brothers to scale while maintaining operational excellence.
The conversation also explores leadership and communication tools, staff training and licensing programs, and the advantages of launching new locations strategically. Chad even offers a look at what’s next — including potential ancillary service expansions and how AI could shape the future of home service operations.
If you’re serious about scaling your HVAC or home service business, this episode is packed with playbook-level insights.
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🎙️ Host:
John Wilson
🎙️ Guest:
Chad Peterman
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John Wilson, CEO of Wilson Companies
Jack Carr, CEO of Rapid HVAC
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