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22min chapter
Ep. 302: Short-Form BJJ Content, feat. Tum Energia
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Navigating Content Creation Challenges
This chapter explores the complexities of measuring success in content creation, contrasting social media metrics with actual revenue generation. It emphasizes the need for controlled channels like podcasts and newsletters over fleeting social media followers, while discussing the impact of short-form content on viewer engagement and long-term connections. The conversation also touches on decision-making challenges amidst content overload, highlighting the importance of guided, thoughtful consumption of instructional materials.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode