The Game with Alex Hormozi cover image

Part 6: Run Paid Ads | $100M Leads Book

The Game with Alex Hormozi

00:00

Using Mascots, Scenes, and the 'What Who When' Framework in Ads

This chapter discusses the use of mascots as enduring spokespersons for a business, the importance of using specific scenes in ads to capture attention, and the strategy of recording multiple variations of ads to find the best call outs.

Play episode from 17:06
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app