Strategies for Attracting Customers and Building Community Engagement

In this insightful episode of the Local Marketing Lab, Gregg Majewski, CEO of Craveworthy Brands, shares his expertise and invaluable lessons from over 25 years in the restaurant industry. To make your brand memorable, Gregg unveils powerful strategies that have proven instrumental in driving local growth and customer loyalty.

Here are some topics discussed in the episode around craveworthy marketing:

• Sample your product and get it into customers’ hands
• Strategies for consistently reaching local businesses and households
• Listen to customer feedback and incorporate their preferences into your offering
• Identify and community your brand’s unique value proposition
• Ways to embed your brand in the community with partnerships and events

Resources

• Connect with Gregg Majewski on LinkedIn.
• Check out Craveworthy Brands and some of their amazing restaurant brands.
• Listen or watch Geoff Alexander’s episode on the Local Marketing Lab.
• Learn more about the Organization for Autism Research.

Other shout-outs

• Shawn Walchef — great example of posting authentic videos on social.