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How Brand Wins in an AI World with Lena Waters, CMO at Grammarly

The Marketing Architects

CHAPTER

Navigating Education and AI in Marketing

This chapter recounts the speaker's educational path and the advantages of attending a focused university, while introducing the transformative effects of AI in data-driven marketing. It emphasizes the role of tools like Grammarly in enhancing communication and the challenges that AI faces in understanding language nuances.

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