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Why what style of fitness you practice doesn't matter...and the SECRET equation that our $1M+ facility owners understand that your sales people dont. | Ep 70

The Game with Alex Hormozi

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The Value Equation for Fitness

The style of fitness that you practice does not matter because they do not care about it. You have to give them a big immediate psychological in the short term so that psychologically they are bought in. That is how you can apply to fitness. What type of fitness you have does not matter provided you can have a sufficient amount of people in a space with a single trainer who says, do this and then they can follow.

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