How We're Pivoting Our Marketing: Behind the Scenes
Social Media Marketing Podcast
Aligning Marketing and Sales: Strategies and Humor
This chapter humorously examines the dichotomy between marketing and sales, emphasizing the need for effective communication and collaboration. It outlines innovative strategies such as short-form video series and targeted content creation driven by subject matter experts. The discussion also highlights the role of storytelling and technology, including AI support bots, in enhancing audience engagement and improving customer experience.
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