Running Effective In-App Experiments — Giancarlo Musetti, Ad Hoc Labs
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Renewals Work in the Next 12 Months
Price experimentation isar we know this. We wnt worked on this price xfermentation product for years. The hard part is the predicted l t v, because there is just a lot of perimeters and and often that the modelis very sensitive to. Small changes in your renerate crate can create huge swings in your lifetime. But anything more fineit gets closer. Ant, like, you the closer you get, like, the more data you need to show a significance, right? Min mias, huge volume to the right, but there's ther senefit there.
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