4min chapter

Creators On Air cover image

How to write YouTube titles to get more views with Jake Thomas

Creators On Air

CHAPTER

How to Start an A.B. Test on YouTube

"I usually don't start an A.B. test until like five days after the video is published," he says. "So that's why I wait like five days to hopefully kind of get more accurate data." He uses two tools: thumbnail test and buddy.com, which switch titles every 24 hours. 'If you have a bigger channel, you can get away with running a, uh, an A.b. test for shorter timeframe'

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