Navigating Vinyl Record Pricing and Marketing Strategies

In this episode, I chat with Terry of Colemine Records about selling vinyl records at retail! Tips and tricks with pricing and making your records as desirable as possible!

Colemine Records is not only an incredibly successful record label, they also run a huge online store and a brick-and-mortar record store called, Plaid Room Records!

Presented by A to Z Media - http://atozmedia.com

Join me as I sits down with Terry Cole, the owner and co-founder of Colemine Records and Plaid Room Records in the Cincinnati area, for an insightful discussion on boosting physical vinyl sales.

Dive into the world of vinyl marketing tactics, from the often overlooked power of "hype stickers" to the innovation of QR codes for sampling music.

Discover the significance of color vinyl variants and why investing in the overall package of records is crucial for labels. Explore topics such as branding, the unique sales dynamics of 7" records, and the intricacies of launching a subsidiary label. 

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