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Episode 41: Adam Heimlich on custom algorithms, we pour one out for Sizmek, and BonBon justifies its existence.
Marketecture: Get Smart. Fast.
Custom algorithm capability and bid customization
Discussion on how clients can use a custom algorithm to customize bid values for different factors and the downside of not having control over the bid.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode