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Charles Hecker, "Zero Sum: The Arc of International Business in Russia" (Oxford UP, 2025)

New Books Network

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Navigating the Russian Market

This chapter explores the complex relationship between Western businesses and the Russian market during a peak economic engagement, highlighting the challenges and opportunities faced by executives. It illustrates the intricate dynamics of investment in Russia through the story of a Western investor, culminating in a cautionary tale about the risks associated with doing business in a post-communist landscape.

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