New Books Network Charles Hecker, "Zero Sum: The Arc of International Business in Russia" (Oxford UP, 2025)
May 21, 2025
Charles Hecker, a journalist and business consultant, shares insights from his book, highlighting the tumultuous journey of Western businesses in post-Soviet Russia. He discusses the thrill-seeking 'riskophiles' who capitalized on the chaotic market, navigating its dangers. With anecdotes from executives, Hecker reveals the stark contrast of early opportunities versus the harsh realities following the Ukraine invasion. He reflects on the moral dilemmas faced by foreign investors and the deep regrets many harbor about their business practices in a lawless landscape.
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Invasion Ends Business Arc
- The full-scale invasion of Ukraine marked the end of Western business involvement in Russia, completing a tragic arc.
- This event provided a clear beginning, middle, and end for the story of international business in Russia.
Extensive Interviews with Insiders
- Charles Hecker interviewed more than 80 people involved in Western business in Russia, gaining rich firsthand insights.
- Many interlocutors shared fresh experiences as their departures from Russia were recent and emotionally vivid.
Soviet Trade Was Complex
- The Soviet Union had no concept of private property or profit, yet engaged in controlled trade with Western companies.
- Business interactions were marked by cultural clashes and last-minute decision making, reflecting systemic differences.