
How Local Grocers & Convenience Stores Can Modernize Their Marketing
MarTech Podcast ™ // Marketing + Technology = Business Growth
Navigating Grocery Retail Challenges
This chapter explores the complexities grocery chain owners face in managing vast data and making informed merchandising decisions. It highlights the role of retail media networks in enhancing profit margins and examines future opportunities in the market for consumer packaged goods (CPG) companies.
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