1975: How Organifi Scaled to Be a $100 Million Company With Mae Steigler
Mind Pump: Raw Fitness Truth
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Building a Community-Driven Brand
This chapter reflects on the foundational role of grassroots engagement in launching Organifi and how loyal customers transformed into brand ambassadors. It discusses the importance of holistic health and the strategies used to build an effective customer service team that aligns with sales growth. Additionally, the speakers highlight the evolution of the supplement industry and the importance of clear communication around quality standards for consumers.
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