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Team Favorite: Mattel Bets Big On Barbie's Pink Carpet Debut
Big Take
The Evolution of Barbie and its Impact on Mattel
12min Snip
00:00
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This chapter discusses the decline and resurgence of Barbie, from its peak sales to its struggle for relevance in the market. It explores the reasons behind Mattel's decision to reimagine Barbie and the impact of these changes on sales. The chapter also highlights the need for new accessories and clothing to match the new Barbie body types.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode