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Ben & Jerry's: Ben Cohen And Jerry Greenfield
How I Built This with Guy Raz
The Struggle for Survival
"It was a fight for survival from us," says Ben and Jerry. "You know, you're either going to get shut down and you can't get your ice cream out to people or you do whatever you can." Pillsbury's eventually dropped restrictions on distributors; they did stop forcing distributors to not carry Ben and Jerry's. The two of them were constantly working all the time during that period in their lives.
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